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DUREX SPAIN
Intro
DIGITAL DESIGN
One of my main roles at Havas Barcelona was to ideate, design, and animate for Durex Spain across all their digital formats.
During that time, we created three campaigns alongside the monthly social media content, aiming to connect with the target audience through a fresher communication approach. That's why we decided to give a modern refresh to three topics: the Kamasutra, horoscope, and new sexual identities, all with the distinctive Durex tone.


Post
POST - April Fool's Day
We took advantage of April Fools' Day con Leyre @Ytusinfiltro to create a fake launch for a new limited edition of Durex condoms for Spain, with a croquette flavor. The organic engagement was 🔥🤤
+ 52.000 likes
+ 350 comments
+ 2700 shares


Gallery Post
Stories



Carousels
CAROUSELS


THANKS
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